From last few months yahoo was developing solutions for small-medium size publisher and here is the result from one of the giants of internet Yahoo. They have launched yahoo publisher network in the U.S for small and medium size publishers,currently it is available through invitation only as it is in beta state and yahoo is working to refines the new platform where publisher can easily signup and access new revenue sources and enhanced yahoo! content through yahoo self-serve platform.
Yahoo had done a lot of work throughout alpha phase of YPN to make it more feasible for advertisers and publishers.Publishers had expressed a need for more accessible customer services and in view of all these needs yahoo will offer publishers new sources of revenue, starting with our Content Match contextual advertising product, and one-stop access to unique Yahoo! products, such as “Add to My Yahoo!” buttons and Yahoo!’s Y!Q beta. The Yahoo! Publisher Network self-serve beta will also offer phone and email customer service and in the coming weeks, will feature ad targeting capabilities to publishers. And that’s just the beginning.
So just wait for another internet revolution from the internet giant yahoo.
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